The Ritz-Carlton To Enter Luxury Cruise Market With Three Lavish ‘Yachts’

One of the world’s leading names in Luxury hotels,  The Ritz-Carlton, are to expand their operations into the luxury cruise market with three lavish ‘yachts’ as part of The Ritz-Carlton Yacht Collection.

The new venture is a partnership between The Ritz-Carlton and maritime experts, Douglas Prothero and Lars Clasen with funds from Oaktree Capital Management, L.P. The Ritz-Carlton will provide guests with the luxury hospitality that land guests in their hotels are accustomed to and this will be part of a long term operating agreement. .

Herve Humler, President and Chief Operating Officer of The Ritz-Carlton Hotel Company, L.L.C. added:

“The Ritz-Carlton Yacht Collection will have a distinctive personality and the vessels are sure to be true stand outs in some of the most glamorous ports around the world. This unique combination of yachting and cruising will usher in a new way of luxury travel for guests seeking to discover the world in a relaxed, casually elegant and comfortable atmosphere with the highest level of personalized service.”

Rendering of the new yachts. Image: The Ritz-Carlton.

The three ‘yachts’ will each measure 190 metres in length and will be able to accomodate 298 guests in 149 suites with their own balconies and also a selection of duplex penthouse suites. The interior designing will be a combination of The Ritz-Carlton and expert cruise ship design firm, Tilberg Design of Sweden. The interiors will offer a luxury but modern feel and this will allow the on board experience to parallel the experience of their luxury hotels on land of which The Ritz’Carlton are famed for.

Observation Lounge: Image: The Ritz-Carlton.
Living Room: Image: The Ritz-Carlton.
Owners Suite: Image: The Ritz-Carlton.
Grand Suite: Image: The Ritz Carlton

Douglas Prothero, Managing Director for The Ritz-Carlton Yacht Collection expressed his and the company’s delight at the prospect of entering the luxury cruise market and continuing and expanding the reputation of the company. He added:

“The Ritz-Carlton is known for its legendary service and high standards”

Lars Clasen, co-Managing Director of The Ritz-Carlton Yacht Collection shared his excitement at the prospect of establishing the company into the luxury cruise market. He said:

” We are delighted to collaborate with The Ritz-Carlton as our hospitality operator in offering the most exclusive yachting experience to be found at sea in a venture that will give new meaning to curated luxury travel,” 

Guests will enjoy itineraries that have been created to combine life in the The Ritz-Carlton’s luxury resorts and the idea of a cruise experience through a ‘yachting vacation’. Itineraries will range from seven to ten days and the first yacht will incorporate destinations including the Mediterranean, Northern Europe, Caribbean and Latin America. Unique destinations, not open to the likes of larger cruise ships, will include Capri and Portofino to St Barths and Cartagena. There will be a combination of both daytime and overnight ports of call of which guests will be able to enjoy more time ashore.

On board the yachts, guests will be able to enjoy unparalleled luxury with a restaurant by Sven Elverfeld of Aqua, the three Michelin starred restaurant at The Ritz-Carlton in Wolfsburg. Guests will enjoy being pampered in the signature Ritz-Carlton Spa. The ‘yacht’s will also boast a Panorama Lounge and wine bar, which will indulge guests with a variety of on-board entertainment.  The ‘yachts’ will offer a unique curated destination journeys through collaborations with local chef, musicians and artists, which will allow guests to enjoy the authentic experience of the destinations’ culture and traditions. 

The first ‘yacht’ in the series is due to enter service in late 2019.

Reservations will open in May 2018 and the ‘yachts’ will be available for private charter too.

The Ritz-Carlton are part of the Mariott International chain.


Source, feature image and main images: The Ritz-Carlton.


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